The 7 Pillars Explained
We are launching ParentingMoves, a national social media campaign that gives parents simple, evidence-backed micro-actions they can take every day to support their child's development. Every post is written to be clear, grounded in peer-reviewed research, and designed to empower — not overwhelm.
365
posts per year
Weekly
new research reviewed
National
parent movement
What it Covers
Daily posts rotate across seven pillars:
​Launching with ages 0–3. Expanding to older ages over time.
Connection
Hugs, eye contact, closeness — feeling connected anchors development
Learning
Talk, count, notice — everyday words build the skills that help them learn
Play
Follow their lead — play is how little brains grow
Sleep
Same steps, same order, every night — routines tell their body it’s safe to sleep
Emotions
Name big feelings, stay close — your calm helps them find theirs
Security
Safe sleep, safe spaces — feeling secure frees them to explore and grow
You
Take care of you — your wellbeing is part of their development
What Programs Get
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365 daily posts to Instagram and Facebook — ready to share every morning
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Fresh science: new content added regularly as we scan peer-reviewed journals and research databases each week for the latest findings
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Pre-written posts so staff can share instantly and easily
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Print-ready one-pagers for home visitors, waiting rooms, and parent groups
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A QR code linking families to the national account, trackable by program
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Monthly content calendar so teams can plan ahead
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All of it free. No budget required.
Why this matters
Family support programs are the frontline. Your trusted relationship with parents is the strongest asset we have. ParentingMoves reinforces your work by giving you daily, evidence‑backed micro‑actions that strengthen family connection, learning, and safety.
Join the Pilot!
We’ll be testing ParentingMoves with 20 family support programs across the country. Help shape our national campaign. The lift is intentionally light because we know you are stretched. A few minutes a day to share a post.
What the Pilot Involves
Over six weeks, your program will:
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Get the package described above, free of charge.
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Share the day's post to your Instagram or Facebook — one tap, no caption needed (or use ours).
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Point families to follow @tinymoves.
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Tag us or use your QR code so we can measure the reach you generate.
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Ask one staff member to participate in a focus group at the end of the pilot
​Interested? Sign up for our pilot (or just learn more) !